NIVS high definition 1080 LCD panel technology
      NIVS intelligent color reinforcement (English name not available at the moment) image processing engine technology as well as the high definition 1080 LCD panel technology presents the minute image quality wonderfully.
      The reason why the high definition 1080 LCD panel is required is that the LCD panel with large screen and high resolution requires a precise image processing technology. Compared with the WXGA high definition image resolution (1366 by 768), the image resolution (1920 by 1080) of the high definition 1080 LCD panel requires about two times of the processing capability.

NIVS top audio virtual surrounding system
      By virtue of professional audio manufacture technology, NIVS researches an I-Force top audio virtual surrounding sound system with great concentration, and applies the high quality audio surrounding sound technology to the audio system of the NIVS top audio LCD televisions. By the inertia that the ear receives the sound and the surrounding sound effect with of 5.1 sound channels which is provided by the top loudspeaker, the system leads you to obtain a fascinating entertainment experience when you are watching a movie, listening to the music or playing a game.

AIP movie theater intelligent family functions
      The NIVS intelligent family movie theater LCD television can be controlled by the intelligent speech remote controller of the NIVS family video & audio system. Without complex operations, you just need some simple steps to conveniently enjoy the family movie theater effect with high quality.

NIVS photo show functions
      NIVS provides excellent display supports to external digital equipments. After the digital equipment is connected with the SONY LCD television, the television can be adjusted to the NIVS photo show function, and the static menus in the digital products can be displayed with excellent states, thus leading to natural and clear menus. Combined with the SONY large screen LCD television, you can conveniently enjoy the wonderful photos and life segments with your family.

High-speed LCD panel driving technology
      NIVS adopts a novel LCD panel driving technology and leads the dynamic menu to be more smooth and fluent. Under the 50Hz television signal in China, the Motionflow 100Hz high-speed LCD panel driving technology which is researched and developed by the NIVS will improve the frequency of the signal to 100Hz. Besides, the novel image processing technology of the SONY can intelligently analyze the movable menus and inserts a new frame, thus achieving the smooth images and reducing the image lag.